About us
Why Choose Us?
With over 10 years of experience in the kitchen and bath industry, 1st Choice Kitchen & Bath has proudly transformed homes across the Boise area. Our mission is simple — to make your kitchen and bathroom remodeling experience seamless, stress-free, and cost-effective.





Neer International
Where Style Meets Innovation in Kitchen & Bathroom Design
At Neer International, we redefine the way homes look and feel — one detail at a time. Specializing in premium kitchen and bathroom accessories, we blend elegance, durability, and function to create solutions that stand the test of time.
Founded with a vision to uplift everyday spaces, our products are carefully crafted for modern lifestyles. Whether you’re renovating your home or working on a large-scale project, Neer offers an exclusive range that elevates interiors with subtle sophistication.
We serve architects, interior designers, contractors, and homeowners with a trusted promise of quality, aesthetic appeal, and reliable performance.
Mission Statement
To design and deliver exceptional kitchen and bathroom accessories that inspire confidence, enhance lifestyles, and embody enduring quality in every detail.
Vision Statement
To be a global leader in the home improvement industry, known for innovative design, sustainable practices, and a deep commitment to enhancing the spaces people live in.
🌟 Our Core Values
Relentless Quality
Our products are engineered for longevity, tested rigorously, and crafted with care.
Customer Commitment
We listen, adapt, and support our clients at every step of their journey.
Integrity & Trust
Our business is built on transparency, honesty, and long-term relationships.
🌿 Sustainability at Neer International
We recognize our role in building a better tomorrow. That’s why sustainability is at the core of our operations. From eco-friendly to waste-conscious packaging, we continually strive to reduce our environmental footprint.
- Use of recyclable and sustainable materials
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Responsible sourcing
Because creating beautiful spaces should never come at the cost of the planet.